UTM Link Builder
Build UTM campaign URLs for Google Analytics 4. Track source, medium, campaign and content. Also decodes existing UTM links.
Runs locally in your browser — nothing you type is sent anywhere.
What changes when UTM Link Builder does this instead of doing it by hand.
Why use UTM Link Builder?
Built browser-first — which changes what you can expect from a free tool.
Made on your device
Nothing you type into UTM Link Builder is sent to a server — the output is built locally in your browser.
Full-resolution download
The file you download is the real output — no watermark, no locked "preview only" quality.
No account, ever
Open the tool and use it immediately — no sign-up required.
Related guides
From the Tarumak Studio blog.
Frequently asked questions
About UTM Link Builder and how Tarumak Studio works.
What are UTM parameters?
UTM parameters are tags appended to URLs that tell Google Analytics which campaign, source, medium, term and content drove traffic to a page.
Which UTM fields are required?
Source (e.g. google, newsletter) and Medium (e.g. cpc, email) are required. Campaign name is strongly recommended. Term and Content are optional.
Do UTM parameters affect SEO?
No. Google ignores UTM parameters for ranking purposes. They are only used by analytics tools to attribute traffic sources.
Is UTM Link Builder really free?
Yes — completely free, with no usage limits, no watermarks and no premium wall. Every tool on Tarumak Studio is free to use.
Do I need to create an account?
No. There is no sign-up, no login and no email required. Open the tool and use it immediately.
Is my input sent to a server?
No. UTM Link Builder processes everything you type or paste locally in your browser — nothing is ever sent to a server.
Does it work on mobile?
Yes. The tool runs in any modern browser on desktop, tablet or phone — no app install needed.
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